An active and engaged online community around your brand is essential for digital marketing success. Even if you’re not an online retailer, your customers go online to research and see what others have to say about your business. A social media community is a crucial asset for connecting with these customers through word-of-mouth, reputable voices…

To prevent yourself from becoming overwhelmed and unable to get anything done at all, refocus your efforts on the following daily social media habits made up of tasks you know you can complete. Doing so should help you to form positive brand recognition and responsive follower bases — without driving yourself crazy over everything you…

Dozens of new social networks are popping up each month leaving many marketers and business owners in a state of analysis-paralysis. Trying to keep up with the latest social trends alone is overwhelming. Try to participate in every social network, and you’ll stretch yourself too thin and never see results. Here is a list of…

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